How does behaviourism help players ‘catch them all’ in Pokémon Go?

How does behaviourism help players 'catch them all' in Pokémon Go?

In this episode I’m joined by the fabulous Professor Rebecca Ferguson, where we get Misty eyed, Brock the mold and Ash the tough questions (weak pun that one) as we explore behaviourism through the lens of Pokémon Go.

We mentioned a couple of publications, here they are for your referencing pleasure:

  • Tobin, J., Buckingham, D., Sefton-Green, J., Allison, A. and Iwabuchi, K., 2004. Pikachu’s global adventure: The rise and fall of Pokémon. Duke University Press.
  • Gomez, J., Barnett, M. and Grill-Spector, K., 2019. Extensive childhood experience with Pokémon suggests eccentricity drives organization of visual cortex. Nature human behaviour, 3(6), pp.611-624.

Bulbapedia, the Pokémon version of Wikipedia is here: https://bulbapedia.bulbagarden.net/wiki/Main_Page

The game itself, for those who struggle to use Google: https://pokemongolive.com/en/

And here is OpenLearn on behaviourism: https://www.open.edu/openlearncreate/mod/page/view.php?id=146085. OpenLearn is really good, and I’m not just saying that because I work at the OU. Free learning is good in general.